Demand generation
id:
demand-generation-243-952712
title:
Demand generation
text:
Demand generation is the focus of targeted marketing programs to drive awareness and interest in a company's products and/or services. Commonly used in business-to-business, business-to-government, or longer business-to-consumer sales cycles, demand generation involves multiple areas of marketing and is really the marriage of marketing programs coupled with a structured sales process. There are multiple components of a stepped demand generation process that vary based on the size and complexity
brand slug:
wiki
category slug:
encyclopedia
description:
original url:
https://en.wikipedia.org/wiki/Demand_generation
date created:
date modified:
2024-02-28T17:07:36Z
main entity:
{"identifier":"Q5255038","url":"https://www.wikidata.org/entity/Q5255038"}
image:
fields total:
13
integrity:
13