Verbal Identity
id:
verbal-identity-324-10491871
title:
Verbal Identity
text:
Verbal identity or verbal brand identity is the linguistic component of an organisation's brand. It incorporates brand language, the terms in which an organisation describes itself and its products, but also covers the names of corporations and the products they sell, taglines, and the “voice” of the brand, defined as the personality and tone discernible in its communications. In conjunction with visual and sensory identity, it is a key component of overall brand identity. Verbal identity has tr
brand slug:
wiki
category slug:
encyclopedia
description:
Linguistic component of an organization's brand
original url:
https://en.wikipedia.org/wiki/Verbal_Identity
date created:
date modified:
2024-04-09T19:29:43Z
main entity:
{"identifier":"Q28406403","url":"https://www.wikidata.org/entity/Q28406403"}
image:
fields total:
13
integrity:
14