Touchpoint
id:
touchpoint-280-10535198
title:
Touchpoint
text:
A touchpoint can be defined as any way consumers can interact with a business organization, whether person-to-person, through a website, an app or any form of communication. When consumers connect with these touchpoints they can consider their perceptions of the business and form an opinion. Touchpoints in marketing communications are the varying ways a brand interacts and displays information to current and prospective customers. Touchpoints allow customers to have experiences every time they "
brand slug:
wiki
category slug:
encyclopedia
description:
Way of interaction of consumers with a business organization
original url:
https://en.wikipedia.org/wiki/Touchpoint
date created:
date modified:
2024-03-21T00:07:46Z
main entity:
{"identifier":"Q1517656","url":"https://www.wikidata.org/entity/Q1517656"}
image:
fields total:
13
integrity:
14