Total market coverage
id:
total-market-coverage-243-8556562
title:
Total market coverage
text:
A total market coverage, or TMC, is a piece of advertising that reaches all households in a market. Traditionally in most of North America newspapers provided total market coverage, as almost all households would subscribe to the main local paper. As subscription rates have fallen total market coverage products have emerged as a separate project, sometimes administered by newspapers, and sometimes separate businesses known as pennysavers or shoppers. Today many newspapers will distribute a suppl
brand slug:
wiki
category slug:
encyclopedia
description:
original url:
https://en.wikipedia.org/wiki/Total_market_coverage
date created:
date modified:
2019-08-31T13:43:55Z
main entity:
{"identifier":"Q17143842","url":"https://www.wikidata.org/entity/Q17143842"}
image:
fields total:
13
integrity:
13