Steve McKevitt
id:
steve-mckevitt-310-13014614
title:
Steve McKevitt
text:
Steve McKevitt is a British writer and academic. Born in Liverpool, McKevitt is a former entrepreneur who launched a number of successful companies and worked in the field of brand communications, a sector he has described as 'the persuasion industries'. He is visiting professor of brand communication at Leeds Beckett University. McKevitt has written several books and commentated widely on the issues facing consumers and companies in a marketing-dominated age. He published his first book, City S
brand slug:
wiki
category slug:
encyclopedia
description:
British writer and academic (born 1966)
original url:
https://en.wikipedia.org/wiki/Steve_McKevitt
date created:
date modified:
2023-04-24T20:39:48Z
main entity:
{"identifier":"Q16196594","url":"https://www.wikidata.org/entity/Q16196594"}
image:
fields total:
13
integrity:
14