Spuds MacKenzie
id:
spuds-mackenzie-212-599505
title:
Spuds MacKenzie
text:
Spuds MacKenzie is a fictional dog character used for an extensive advertising campaign marketing Bud Light beer in the late 1980s. The Spuds MacKenzie mascot and campaign was the idea of a 23-year-old art director, Jon Moore. At the time, he was working at Needham, Harper, and Steers, a Chicago advertising agency. The dog first showed up in a Bud Light Super Bowl XXI ad in 1987. The dog was portrayed by a female bull terrier named Honey Tree Evil Eye, or Evie for short. Evie was from Woodstock,
brand slug:
wiki
category slug:
encyclopedia
description:
Dog mascot of Bud Light beer
original url:
https://en.wikipedia.org/wiki/Spuds_MacKenzie
date created:
2004-10-26T04:14:28Z
date modified:
2024-09-12T01:58:12Z
main entity:
{"identifier":"Q7581488","url":"https://www.wikidata.org/entity/Q7581488"}
image:
fields total:
13
integrity:
15