Soft launch
id:
soft-launch-203-11408329
title:
Soft launch
text:
A soft launch, also known as a soft opening, is a preview release of a product or service to a limited audience prior to the general public. Soft-launching a product is sometimes used to gather data or customer feedback, prior to making it widely available during an official release or grand opening. A company may also choose a soft launch to test the functionality of a product, allowing adjustments to be made before a wider release and marketing efforts are implemented.
brand slug:
wiki
category slug:
encyclopedia
description:
Preview release of a product
original url:
https://en.wikipedia.org/wiki/Soft_launch
date created:
2007-10-26T22:18:23Z
date modified:
2024-09-09T19:03:58Z
main entity:
{"identifier":"Q17143271","url":"https://www.wikidata.org/entity/Q17143271"}
image:
fields total:
13
integrity:
15