Priceless (advertising campaign)
id:
priceless-advertising-campaign-230-967148
title:
Priceless (advertising campaign)
text:
Priceless is an advertising campaign by Mastercard that started in 1997 and makes use of the slogan "There are some things money can't buy; for everything else, there's Mastercard". It has provided Mastercard with a constant and recognizable message. The advertisements, which generally revolve around a given theme, list the cost of some related products or services before listing a fourth, intangible item or concept, which is valued as "priceless", before the announcer reads the slogan.
brand slug:
wiki
category slug:
encyclopedia
description:
Marketing activity by MasterCard
original url:
https://en.wikipedia.org/wiki/Priceless_(advertising_campaign)
date created:
2021-05-17T11:38:01Z
date modified:
2024-09-15T13:07:17Z
main entity:
{"identifier":"Q107057812","url":"https://www.wikidata.org/entity/Q107057812"}
image:
{"content_url":"https://upload.wikimedia.org/wikipedia/commons/b/b7/MasterCard_Logo.svg","width":300,"height":180}
fields total:
13
integrity:
16