Minimal counterintuitiveness effect
id:
minimal-counterintuitiveness-effect-273-16538598
title:
Minimal counterintuitiveness effect
text:
Cognitive anthropologist Pascal Boyer argued that minimally counterintuitive concepts (MCI) i.e., concepts that violate a few ontological expectations of a category such as the category of an agent, are more memorable than intuitive and maximally counterintuitive (MXCI) concepts. A number of experimental psychology studies have found support for Boyer's hypothesis. Upal labelled this as the minimal counterintuitiveness effect or the MCI-effect. Boyer originally did not precisely specify the numb
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wiki
category slug:
encyclopedia
description:
original url:
https://en.wikipedia.org/wiki/Minimal_counterintuitiveness_effect
date created:
date modified:
2022-03-09T22:07:57Z
main entity:
{"identifier":"Q18393462","url":"https://www.wikidata.org/entity/Q18393462"}
image:
fields total:
13
integrity:
13