Michael LaTour
id:
michael-latour-207-15412806
title:
Michael LaTour
text:
Michael LaTour was an American marketing researcher, author and academic. He was a professor at Ithaca College. LaTour's work explores psycho-physiological reactions to advertising stimuli as well as consumer memory in an advertising context. He published over 80 journal articles. His work has been published in the Journal of Consumer Research, Journal of Marketing, Journal of Advertising and Journal of Advertising Research.
brand slug:
wiki
category slug:
encyclopedia
description:
original url:
https://en.wikipedia.org/wiki/Michael_LaTour
date created:
2020-05-29T04:53:24Z
date modified:
2024-09-11T02:39:32Z
main entity:
{"identifier":"Q95714727","url":"https://www.wikidata.org/entity/Q95714727"}
image:
fields total:
13
integrity:
14