Metric fixation

id: metric-fixation-295-4687951
title: Metric fixation
text: Metric fixation refers to a tendency for decision-makers to place excessively large emphases on selected metrics. In management, decision makers typically use metrics to measure how well a person or an organization attain desired goal(s). E.g., a company might use "the number of new customers gained" as a metric to evaluate the success of a marketing campaign. The issue of metric fixation is said to arise if the decision maker(s) focus excessively on the metrics, often to the point that they tre
brand slug: wiki
category slug: encyclopedia
description: Tendency for decision-makers to place excessively large emphases on selected metrics
original url: https://en.wikipedia.org/wiki/Metric_fixation
date created:
date modified: 2024-03-12T06:59:58Z
main entity: {"identifier":"Q115177388","url":"https://www.wikidata.org/entity/Q115177388"}
image:
fields total: 13
integrity: 14

Related Entries

Explore Next Part