Marketing mix
id:
marketing-mix-227-2339078
title:
Marketing mix
text:
The marketing mix is the set of controllable elements or variables that a company uses to influence and meet the needs of its target customers in the most effective and efficient way possible. These variables are often grouped into four key components, often referred to as the "Four Ps of Marketing." These four P's are:
- Product: This represents the physical or intangible offering that a company provides to its customers. It includes the design, features, quality, packaging, branding, and any
brand slug:
wiki
category slug:
encyclopedia
description:
Model for businesses
original url:
https://en.wikipedia.org/wiki/Marketing_mix
date created:
2003-06-07T07:02:00Z
date modified:
2024-09-14T22:22:43Z
main entity:
{"identifier":"Q193959","url":"https://www.wikidata.org/entity/Q193959"}
image:
fields total:
13
integrity:
15