Loyalty business model
id:
loyalty-business-model-180-12392992
title:
Loyalty business model
text:
The loyalty business model is a business model used in strategic management in which a company's resources are employed so as to increase the loyalty of customers and other stakeholders in the expectation that corporate objectives will be met or surpassed. A typical example of this type of model is where quality of product or service leads to customer satisfaction, which leads to customer loyalty, which leads to profitability.
brand slug:
wiki
category slug:
encyclopedia
description:
Business model in which acquiring customer loyalty is of penultimate importance
original url:
https://en.wikipedia.org/wiki/Loyalty_business_model
date created:
2004-10-13T18:48:24Z
date modified:
2024-09-05T15:07:08Z
main entity:
{"identifier":"Q1932925","url":"https://www.wikidata.org/entity/Q1932925"}
image:
fields total:
13
integrity:
15