LOHAS

id: lohas-290-1137407
title: LOHAS
text: Lifestyles of Health and Sustainability (LOHAS) is a demographic defining a particular market segment related to sustainable living, "green" ecological initiatives, and generally composed of a relatively upscale and well-educated population segment. The author Paul H. Ray, who coined the term Cultural Creatives in his book by the same name, explains that "What you're seeing is a demand for products of equal quality that are also virtuous." Included in the cultural creative demographic are consum
brand slug: wiki
category slug: encyclopedia
description: Demographic defining a particular market segment
original url: https://en.wikipedia.org/wiki/LOHAS
date created:
date modified: 2024-01-12T20:23:10Z
main entity: {"identifier":"Q1195054","url":"https://www.wikidata.org/entity/Q1195054"}
image:
fields total: 13
integrity: 14

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