Lead scoring
id:
lead-scoring-290-10158723
title:
Lead scoring
text:
Lead scoring is a methodology used to rank prospects against a scale that represents the perceived value each lead represents to the organization. The resulting score is used to determine which leads a receiving function will engage, in order of priority. Lead scoring models incorporate both explicit and implicit data. Explicit data is provided by or about the prospect, for example - company size, industry segment, job title or geographic location. Implicit scores are derived from monitoring pro
brand slug:
wiki
category slug:
encyclopedia
description:
original url:
https://en.wikipedia.org/wiki/Lead_scoring
date created:
date modified:
2024-04-05T12:31:57Z
main entity:
{"identifier":"Q6508432","url":"https://www.wikidata.org/entity/Q6508432"}
image:
fields total:
13
integrity:
13