Julio and Marisol
id:
julio-and-marisol-311-14911090
title:
Julio and Marisol
text:
Julio and Marisol was a bilingual (English/Spanish) public-service advertising campaign that ran in the New York City Subway, promoting condom use to prevent AIDS. The well-known catchphrase was a line from the first installment, in which Marisol sobs, "I love you, but not enough to die for you". The campaign has been described as "one part steamy soap opera, one part language instruction, and two parts AIDS education service", and as a "HIV melodrama". With action covering just a few days, the
brand slug:
wiki
category slug:
encyclopedia
description:
US public-service advertising campaign
original url:
https://en.wikipedia.org/wiki/Julio_and_Marisol
date created:
date modified:
2022-09-28T18:33:40Z
main entity:
{"identifier":"Q85772444","url":"https://www.wikidata.org/entity/Q85772444"}
image:
fields total:
13
integrity:
14