H2NO
id:
h2no-313-6553282
title:
H2NO
text:
H2NO was an upselling campaign by The Coca-Cola Company to dissuade consumers from ordering tap water drinks at restaurants, and to instead order more profitable soft drinks, non-carbonated beverages, or bottled water. The campaign's title, H2NO, reflects the program's purpose, which is to have customers say No to H2O, the chemical formula for water. In July 2001, a link to a story about the program's success at Olive Garden was posted to Cockeyed.com. The link was reposted around the internet,
brand slug:
wiki
category slug:
encyclopedia
description:
Campaign by Coca-Cola
original url:
https://en.wikipedia.org/wiki/H2NO
date created:
date modified:
2023-10-28T21:39:09Z
main entity:
{"identifier":"Q5628820","url":"https://www.wikidata.org/entity/Q5628820"}
image:
fields total:
13
integrity:
14