Gallup & Robinson
id:
gallup-robinson-290-14362759
title:
Gallup & Robinson
text:
G&R (formerly Gallup & Robinson) is an independent marketing research firm specializing in advertising research. Founded in 1948, in Princeton, New Jersey by Dr. George Gallup and Dr. Claude Robinson, the company helps advertisers develop, evaluate and improve the effectiveness of their advertising in media. The company has applied many of the research techniques introduced by both George Gallup and Claude Robinson, including measures of recall, profiled idea communication, voluntary reactions t
brand slug:
wiki
category slug:
encyclopedia
description:
original url:
https://en.wikipedia.org/wiki/Gallup_%26_Robinson
date created:
date modified:
2020-08-13T13:49:27Z
main entity:
{"identifier":"Q5519231","url":"https://www.wikidata.org/entity/Q5519231"}
image:
fields total:
13
integrity:
13