Encoding/decoding model of communication
id:
encoding-decoding-model-of-communication-187-14039058
title:
Encoding/decoding model of communication
text:
The encoding/decoding model of communication emerged in rough and general form in 1948 in Claude E. Shannon's "A Mathematical Theory of Communication," where it was part of a technical schema for designating the technological encoding of signals. Gradually, it was adapted by communications scholars, most notably Wilbur Schramm, in the 1950s, primarily to explain how mass communications could be effectively transmitted to a public, its meanings intact by the audience. As the jargon of Shannon's i
brand slug:
wiki
category slug:
encyclopedia
description:
Cultural studies model
original url:
https://en.wikipedia.org/wiki/Encoding/decoding_model_of_communication
date created:
2007-06-06T10:17:22Z
date modified:
2024-09-08T15:12:14Z
main entity:
{"identifier":"Q2889000","url":"https://www.wikidata.org/entity/Q2889000"}
image:
fields total:
13
integrity:
15