Dreaming in Mono
id:
dreaming-in-mono-323-9727115
title:
Dreaming in Mono
text:
Dreaming in Mono is a transmedia storytelling branded content initiative from McDonald's and Perfect Fools, produced by Happy Fiction, in the four Nordic countries of Denmark, Finland, Norway and Sweden. The story combines three principle themes: the Nordic passion for winter sports; the prejudices, rivalries and stereotypes of the Nordic nations; the role of McDonald's as the largest host of diverse people and fun experiences in the region.
brand slug:
wiki
category slug:
encyclopedia
description:
McDonald's advertising campaign in the Nordic countries
original url:
https://en.wikipedia.org/wiki/Dreaming_in_Mono
date created:
date modified:
2021-11-30T02:53:54Z
main entity:
{"identifier":"Q5306623","url":"https://www.wikidata.org/entity/Q5306623"}
image:
fields total:
13
integrity:
14