Dark advertising

id: dark-advertising-177-11860025
title: Dark advertising
text: Dark advertising is a type of online advertising visible only to the advert's publisher and the intended target group. Dark advertising allows a publisher to send different adverts to different target audience groups, where it would be disadvantageous for the audience of one target group to see the adverts intended for another. This increases the success rate of the publisher's advertising campaign. This form of advertising is commonly found on online social media platforms that make target grou
brand slug: wiki
category slug: encyclopedia
description:
original url: https://en.wikipedia.org/wiki/Dark_advertising
date created: 2017-08-30T12:40:25Z
date modified: 2024-09-04T04:44:03Z
main entity: {"identifier":"Q48780187","url":"https://www.wikidata.org/entity/Q48780187"}
image:
fields total: 13
integrity: 14

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