Customer satisfaction research
id:
customer-satisfaction-research-315-6677149
title:
Customer satisfaction research
text:
Customer satisfaction research is that area of marketing research, customer intelligence, and customer analytics which focuses on customers' perceptions with their shopping or purchase experience. Companies are interested in understanding what their customers think about their shopping or purchase experience, because finding new customers is generally more costly and difficult than servicing existing or repeat customers.
brand slug:
wiki
category slug:
encyclopedia
description:
original url:
https://en.wikipedia.org/wiki/Customer_satisfaction_research
date created:
date modified:
2023-03-21T12:28:34Z
main entity:
{"identifier":"Q5196475","url":"https://www.wikidata.org/entity/Q5196475"}
image:
fields total:
13
integrity:
13