Customer relationship management

id: customer-relationship-management-190-875655
title: Customer relationship management
text: Customer relationship management (CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information. CRM systems compile data from a range of different communication channels, including a company's website, telephone, email, live chat, marketing materials and more recently, social media. They allow businesses to learn more about their target audiences and how to better cater to their needs,
brand slug: wiki
category slug: encyclopedia
description: Process of managing interactions with customers
original url: https://en.wikipedia.org/wiki/Customer_relationship_management
date created: 2001-11-01T15:24:36Z
date modified: 2024-09-09T13:22:19Z
main entity: {"identifier":"Q485643","url":"https://www.wikidata.org/entity/Q485643"}
image:
fields total: 13
integrity: 15

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