Customer lifecycle management
id:
customer-lifecycle-management-247-18450345
title:
Customer lifecycle management
text:
Customer lifecycle management (CLM) is the measurement of multiple customer-related metrics, which, when analyzed for a period of time, indicate performance of a business. The overall scope of the CLM implementation process encompasses all domains or departments of an organization, which generally brings all sources of static and dynamic data, marketing processes, and value-added services to a unified decision supporting platform through iterative phases of customer acquisition, retention, cross
brand slug:
wiki
category slug:
encyclopedia
description:
original url:
https://en.wikipedia.org/wiki/Customer_lifecycle_management
date created:
date modified:
2024-01-30T11:31:24Z
main entity:
{"identifier":"Q5196466","url":"https://www.wikidata.org/entity/Q5196466"}
image:
fields total:
13
integrity:
13