Commodity feminism
id:
commodity-feminism-261-16138178
title:
Commodity feminism
text:
Commodity feminism theorizes that the mass media appropriates feminism for commercial purposes, using it as a vehicle to sell consumer products and services. By associating brands with key concepts surrounding feminism, such as the idea that women are empowered and strong, marketers and advertisers use feminism in ways that are internally contradictory and appropriative. The term "commodity feminism" was developed and articulated by Goldman, Heath, and Smith in a 1991 essay in Critical Studies i
brand slug:
wiki
category slug:
encyclopedia
description:
Feminist concept
original url:
https://en.wikipedia.org/wiki/Commodity_feminism
date created:
date modified:
2024-02-16T06:38:01Z
main entity:
{"identifier":"Q111181237","url":"https://www.wikidata.org/entity/Q111181237"}
image:
fields total:
13
integrity:
14