Claria Corporation
id:
claria-corporation-176-2184490
title:
Claria Corporation
text:
Claria Corporation was a software company based in Redwood City, California that invented “Behavioral Marketing”, a new form of online advertising. It was founded in 1998 by Denis Coleman, Stanford MBA Sasha Zorovic, and engineer Mark Pennell, based on work Zorovic had done at Stanford. In March 1999 Jeff McFadden was hired as CEO and Zorovic was effectively forced out. Its name was later used interchangeably with its Gain advertising network, which it claimed serviced over 50 million users. Cla
brand slug:
wiki
category slug:
encyclopedia
description:
American software company
original url:
https://en.wikipedia.org/wiki/Claria_Corporation
date created:
2003-10-30T18:26:07Z
date modified:
2024-09-03T14:30:28Z
main entity:
{"identifier":"Q2595698","url":"https://www.wikidata.org/entity/Q2595698"}
image:
fields total:
13
integrity:
15