Chief marketing officer

id: chief-marketing-officer-177-13009007
title: Chief marketing officer
text: A chief marketing officer (CMO), also called a marketing director or chief brand officer (CBO), is a C-suite corporate executive responsible for managing marketing activities in an organization. The CMO leads brand management, marketing communications, market research, product marketing, distribution channel management, pricing, customer success, and customer service. The CMO typically reports to the chief executive officer and may be reported to by senior vice presidents, vice presidents, direc
brand slug: wiki
category slug: encyclopedia
description: Highest ranking executive-level position focusing on marketing
original url: https://en.wikipedia.org/wiki/Chief_marketing_officer
date created: 2004-10-07T07:40:45Z
date modified: 2024-09-04T02:24:05Z
main entity: {"identifier":"Q1072339","url":"https://www.wikidata.org/entity/Q1072339"}
image:
fields total: 13
integrity: 15

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