Bluewashing
id:
bluewashing-270-7954623
title:
Bluewashing
text:
Bluewashing is a term used to describe deceptive marketing that overstates a company's commitment to responsible social practices. It can be used interchangeably with the term greenwashing but has a greater focus on economic and community factors. Alternatively, it could be phrased in a way that companies hide the social damage that their policies have caused. Active disinformation is a tool that companies use to make their goods or services more attractive to their consumers and shareholders.
brand slug:
wiki
category slug:
encyclopedia
description:
original url:
https://en.wikipedia.org/wiki/Bluewashing
date created:
date modified:
2023-12-05T00:19:32Z
main entity:
{"identifier":"Q4930604","url":"https://www.wikidata.org/entity/Q4930604"}
image:
fields total:
13
integrity:
13