Audience screen
id:
audience-screen-309-3723880
title:
Audience screen
text:
Media planning is a science and one that has seen growth and increased discipline over the last few years through the introduction of new technology. These technologies have morphed from audience segmentation to audience profiling, but the most recent wave of technology to affect media planning is based on Audience Screening, which can be defined as the opportunity to purchase an actual audience online rather than impressions.
brand slug:
wiki
category slug:
encyclopedia
description:
original url:
https://en.wikipedia.org/wiki/Audience_screen
date created:
date modified:
2019-10-06T07:39:44Z
main entity:
{"identifier":"Q4819775","url":"https://www.wikidata.org/entity/Q4819775"}
image:
fields total:
13
integrity:
13