Audience fragmentation
id:
audience-fragmentation-246-16954881
title:
Audience fragmentation
text:
Audience fragmentation describes the extent to which audiences are distributed across media offerings. Traditional outlets, such as broadcast networks, have long feared that technological and regulatory changes would increase competition and erode their audiences. Social scientists have been concerned about the loss of a common cultural forum and rise of extremist media. Hence, many representations of fragmentation have focused on media outlets as the unit of analysis and reported the status of
brand slug:
wiki
category slug:
encyclopedia
description:
original url:
https://en.wikipedia.org/wiki/Audience_fragmentation
date created:
date modified:
2024-01-15T03:49:36Z
main entity:
{"identifier":"Q106696896","url":"https://www.wikidata.org/entity/Q106696896"}
image:
fields total:
13
integrity:
13