Arch West

id: arch-west-275-5623395
title: Arch West
text: Archibald Clark West was a marketing executive credited with the development of Doritos, a brand of seasoned tortilla chips. The successful snack food was marketed as an alternative to the more traditional potato chips. Doritos are now Frito-Lay's second best-selling item, bested only by Lay's Potato Chips. An estimated five billion dollars in Doritos are sold every year worldwide.
brand slug: wiki
category slug: encyclopedia
description: American businessman
original url: https://en.wikipedia.org/wiki/Arch_West
date created:
date modified: 2024-02-19T06:39:34Z
main entity: {"identifier":"Q4785333","url":"https://www.wikidata.org/entity/Q4785333"}
image:
fields total: 13
integrity: 14

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