Anxiety/uncertainty management
id:
anxiety-uncertainty-management-193-6741202
title:
Anxiety/uncertainty management
text:
Anxiety/uncertainty management (AUM) theory is known as the high levels of anxiety one may experience as they come in contact with those of another culture. This concept was first introduced by William B. Gudykunst to further define how humans effectively communicate based on their anxiety and uncertainty in social situations. Gudykunst believed that in order for successful intercultural communication a reduction in anxiety/uncertainty must occur. This is assuming that the individuals within the
brand slug:
wiki
category slug:
encyclopedia
description:
original url:
https://en.wikipedia.org/wiki/Anxiety/uncertainty_management
date created:
date modified:
2024-01-26T18:10:52Z
main entity:
{"identifier":"Q4778102","url":"https://www.wikidata.org/entity/Q4778102"}
image:
fields total:
13
integrity:
13