A/B testing
id:
a-b-testing-207-13470289
title:
A/B testing
text:
A/B testing is a user experience research method. A/B tests consist of a randomized experiment that usually involves two variants, although the concept can be also extended to multiple variants of the same variable. It includes application of statistical hypothesis testing or "two-sample hypothesis testing" as used in the field of statistics. A/B testing is a way to compare multiple versions of a single variable, for example by testing a subject's response to variant A against variant B, and det
brand slug:
wiki
category slug:
encyclopedia
description:
Experiment methodology
original url:
https://en.wikipedia.org/wiki/A/B_testing
date created:
2007-02-05T20:55:51Z
date modified:
2024-09-11T08:52:15Z
main entity:
{"identifier":"Q1810071","url":"https://www.wikidata.org/entity/Q1810071"}
image:
{"content_url":"https://upload.wikimedia.org/wikipedia/commons/2/2e/A-B_testing_example.png","width":919,"height":544}
fields total:
13
integrity:
16